Nikon Inc., the camera manufacturer, has chosen e-SIM to develop functional, interactive, online LiveManuals simulations and manuals for Nikon`s digital and SLR camera models, the companies announced today. e-SIM recently reworked its system to allow consumers to access its LiveManuals product without plug-ins. Nikon will also be the first customer to receive e-SIM`s new plug-in-less simulations. e-SIM will create interactive electronic product simulations and manuals. The product simulations will allow consumers to try out the cameras--as well as use the experience to fully understand the features of each model.
e-SIM and Nikon will also initiate a branded marketing program in which the LiveManuals brand will be featured on Nikon product packaging covered under the agreement. The logos alert consumers and retailers to the online support enhancements accompanying the Nikon products.
"Nikon has continually set the standard for technological innovation in its product line and for high-quality customer service, both of which are further supported by use of e- SIM`s technology,” said Bill Sims, president of the LiveProducts division of e-SIM.