January 19, 2001, 12:00 AM

U.S. To Surpass Europe in Mobile Commerce

New York-based Datamonitor reports that the U.S. mobile commerce solutions market will reach $1.2 billion over the next five years and will eventually surpass Europe. The new report released today, called "mCommerce Infrastructure for the U.S.," identifies why the U.S. is currently defying its traditional role as a market leader by trailing Europe in the mCommerce arena and illustrates how it will catch up.

The market analysis firm says the inability to reach a single mobile telecommunications standard, low wireless device penetration, high prices and lack of awareness, as well as security concerns, have been the stumbling blocks to attaining the critical mass required for introducing new services. Datamonitor predicts that the fastest growing mCommerce sector in the U.S. will be financial services, which will rise from $90 million in 2000 to $1.8 billion in 2004.

comments powered by Disqus

Advertisement

Advertisement

Advertisement

From IR Blogs

FPO

Ernie Diaz / E-Commerce

Can Tencent win the mobile commerce battle with Alibaba?

The two Chinese Internet giants are increasingly encroaching on each other’s territories. A Beijing-based marketing ...

FPO

Matt Swan / E-Commerce

Do cash-back sites really drive incremental sales?

Yes, suggest data from Affiliate Window, an affiliate marketing network. And consumers spend more when ...

Advertisement