The Top 500 apparel chain plans to expand its reserve online, pick up in store program, as well as its presence in China.
FreeShop Zooms In On XOOM
Editor in Chief
FreeShop.com Inc., a provider of online direct marketing services, has forged an agreement with XOOM.com Inc. to create FreeShop @ XOOM, a cobranded website featuring free, trial and promotional offers for XOOM's more than 10.4 million members and visitors.
FreeShop@XOOM.com uses what the Seattle-based firm calls the "Powered by FreeShop" concept, which offers websites detailed content, increased repeat traffic and stickiness. XOOM will share in a percentage of the revenue generated from the products and services offered on the host site. The site provides XOOM's members and visitors with no-charge access to FreeShop offers, through links found on XOOM's home page and site categories. The cobranded site includes 17 interest categories with "thousands" of free items. Categories include Computers & Electronics, Health & Sports and Home & Living, among others.