January 19, 2001, 12:00 AM

Britannica References mySimon

Don Davis

Editor in Chief

mySimon inc., an online comparison shopping site, has formed a partnership with Britannica.com, that enables those searching Britannica.com's free reference site to link to Santa Clara, Calif.-based mySimon's shopping pages for products related too what they are looking up. For instance, the company says, when someone types in the search term "computers," Britannica.com will not only deliver the historical and technological information and news, but it will also connect shoppers to mySimon's comparison shopping pages for computers, electronics and accessories.


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