January 19, 2001, 12:00 AM

Amazon Finds Yet Another Way To Drive Sales

Don Davis

Editor in Chief

Online retailer Amazon.com has launched a new-car buying service, backed by service and support from a network of auto dealers affiliated with partner Greenlight.com. This partnership gives Amazon.com shoppers access to Greenlight.com's services, including upfront, "no-haggle" pricing; "one-stop shopping" for financing and trade-in options; a personal account manager for each customer; and local dealers for delivery, after-purchase support and service. Car buyers can browse and search by make or model, or compare two cars side by side in Greenlight's Showroom. Consumers can also specify the precise options they want and configure their car online.

Customers can access the New Cars area via links from the home page, throughout the site or directly via www.amazon.com/newcars. The Amazon.com/Greenlight.com service is available in 27 markets, representing more than 70% of the e-commerce population in the U.S., the Seattle-based company says, including such major markets as Atlanta, Boston, Chicago, Detroit, Los Angeles, New York City, San Francisco and Washington, D.C. Other markets served by Greenlight and Amazon.com are Buffalo, Greensboro, Jacksonville, Louisville, Memphis, Miami, Nashville, New Orleans, Orlando, Portland, Providence, Raleigh, Rochester, Sacramento, Salt Lake City, San Diego, Seattle, St. Louis and West Palm Beach.

Comments

Sign In to Make a Comment

Comments are moderated by Internet Retailer and can be removed.

Not a member? Signup for free today!

Advertisement

Advertisement

Advertisement

Relevant Commentary

FPO

Jason Squardo / Mobile Commerce

Five tips for achieving high mobile search rankings

Searches on mobile devices will soon exceed those on computers, Google says. Retailers that keep ...

FPO

Sergio Pereira / B2B E-Commerce

Quill turns to its B2B customers for new ideas

Coming in April is a new section of Quill.com that will let customers and Quill ...

Advertisement